Vision and Mission

Vision

For safer cars

Mission

To deliver the vision through:

Dialogue

• Dialogue with all stakeholders: legislators, industry, research, other NCAP organisations, insurers
• Act as an advocate for safety
• Identify new priorities and communicate
• Integrate best-practice

Ratings

• Stimulate the market by providing independent information to the consumer
• Encourage accurate, timely and impartial reports on the safety of new cars
• Inform media, member organisations, fleet buyers, rental car companies, insurers to reach out to consumers
• Monitor media impact and effectiveness

Inpire innovation

• Setting the highest and most appropriate safety targets for manufacturers
• Reactively and proactively encourage the development of new technologies
• Support the safety departments within car manufacturers
• Set clear, accessible and timely targets 
• Stimulate continuous improvement in industry and internally

Value for society

• Dramatically reducing the number of crash fatalities and accidents on European roads
• Continued independence and accurate crash-testing
• Stimulating discussion on safety issues
• Maintaining independence and credibility

Effective

• Measure overall effectiveness of Euro NCAP’s activities through accident analysis
• Measure current performance
• Inform future direction